Specialty coffee, brewed like a real cup and freeze-dried into crystals. Stir it into hot water, or into a splash for an iced latte. Just coffee and water.
Specialty coffeeJust coffee and water100,000+ customers
15 servings per jar
Free shipping on orders $99+100,000+ customers
Your coffee order, made at home. Specialty coffee, brewed like a real cup and freeze-dried into crystals. Stir it into hot water, or into a splash for an iced latte. Just coffee and water.
★★★★★
“Hands down, this is the best instant coffee I’ve ever tasted.”
Michael B. · Verified buyer
★★★★★
“It dissolves easily and doesn’t leave any sludge at the bottom of the cup.”
Callie O. · Verified buyer
★★★★★
“I’m more of an iced latte girl and I just added a splash of vanilla syrup and it was incredible!”
Gabriella G. · Verified buyer
★★★★★
“I love using this at work when I need an afternoon latte!”
Madelyn J. · Verified buyer
Details
Origin
Colombia
Region
Huila
Elevation
800–1,700 masl
Process
Washed
Roast
Medium
Tasting notes
Caramel, citrus, cocoa
Specs
Ingredients
Specialty coffee
Net weight
60g (2.1 oz)
Servings
15 per jar
Serving size
1 tsp (4g)
Storage
Cool, dry place, lid tight
How to make it
Hot coffee: 1 tsp (4g) in 8 oz (240ml) hot water
Espresso style: 1 tsp (4g) in 2 oz (60ml) hot water
Iced: dissolve 1 tsp (4g) in a splash of hot water, then add cold water or milk and ice
Shipping
Ships in 1-2 business days
Free shipping on coffee orders $56+
U.S. only
Food products can’t be returned
Specialty Instant Coffee★★★★★ 4.9 · $29
100,000+Customers
4.9★Average rating
3,000+Reviews
2026Red Dot Award winner
Your coffee, made easy
Dissolves in seconds.
Stir it into hot or cold water. No sludge at the bottom of the cup.
Hot, iced or espresso style.
One jar covers your whole coffee order.
15 servings per jar.
About $1.93 a cup, before milk.
Everyone’s new favorite coffee
Ethan R.Espresso ArchivesEthan R.Espresso ArchivesMeckenzie S.
Make the coffee run at home.
Coffee shopabout, per drink
$6
Espresso machineup front, before coffee
$700+
FLUR Instantper serving, before milk
$1.93
One coffee-shop latte costs about the same as three servings of FLUR.
Customer Reviews
Overall rating: 4.9 / 5 from 16 reviews.
I love using this at work when I need an afternoon latte!
Store owner replied:
So great to hear you are loving it! We think it's pretty great too!
This is REALLY good coffee. That being said, $30.00 for instant coffee is hard to swallow. I’m not sure I would get it again for a while. Even though it really is the best I’ve tasted. That’s the problem, it’s so yummy I’d have it often and go through it fast but wouldn’t spend that much on it again for a while.
Store owner replied:
Cheers! Thanks for your kind words! We appreciate you!
4.5
Love the aroma and the taste of the coffee. The way this instant was made shows the quality and time they took in making amazing quality instant.
The only thing I wish for though is that this instant worked well for making iced coffee. Don't know why it when trying to pour over ice and milk it leaves a bit of a bitterness to it. Hope for future batches for perfect for those that love iced coffee.
Store owner replied:
Thanks so much for taking the time to leave us some feedback - we truly take it all to heart and we appreciate you for being a part of our FLUR family!
It dissolves easily and doesn’t leave any sludge at the bottom of the cup, and it is a suitable substitute for a pourover if I’m rushing out the door. As a former barista, I didn’t think I would ever prefer an instant coffee to most coffee machine drips, but I can easily say that of this product.
Store owner replied:
Thanks for sharing! Love to hear that you are loving it! Thanks for choosing FLUR!
The best instant coffee I’ve ever had! Flavor and texture are excellent. Hoping that in the future it will be a bit more reasonably priced though. Right now, for me, it’s more of a luxury item due to the cost.
Store owner replied:
Cheers! Our team loves to hear this!
Instant coffee is absolutely insane! I’m more of an iced latte girl and I just added a splash of vanilla syrup and it was incredible! So smooth and perfectly balanced! Coffee in my dorm room made things 10x easier and more fun! Thank you Ethan and Liz for this amazing creation. And of course it tastes even better in your glasses!
Store owner replied:
Thanks for taking the time to share! Love that we could make your coffee experience so easy and fun! Cheers!
Questions
How is this different from regular instant coffee?
FLUR starts with specialty coffee grown in Colombia and roasted in Milwaukee. After brewing, it is freeze-dried into fine crystals to preserve its natural aroma and flavor. It looks and tastes nothing like the hard, bitter instant coffee many people are used to.
Are the caramel, cocoa and citrus flavors added?
No. Those are natural tasting notes from the coffee. There are no added flavors or sweeteners.
How much caffeine is in a serving?
About the same as a standard cup of coffee. If you are caffeine-sensitive, treat one serving like one regular cup.
What is the shelf life?
Each jar is stamped with a best-by date. Keep it cool and dry with the lid tight for the best flavor.
How does the subscription work?
Choose a delivery every 2 or 4 weeks. Every subscription delivery ships free, and you can skip or cancel anytime from your account.